Today it has been a really good day; very exciting things are setting up and I will tell you more in the upcoming weeks.
In the meantime, I’d like to share with you all a very interesting article that I got in my inbox today in a newsletter I follow. The title was “Working With A Photo Editor To Grow Your Business“.
Obviously, it caught my attention straight away, as photo editing is my main occupation. Plus, it was written by one of the Mastin Lab photographers, so one of the people who really care about photo editing.
Here are some interesting highlights.
“It’s no secret that often the most consuming aspect of being a photographer is the time and energy you spend in the darkroom. Whether it’s a traditional darkroom or a digital darkroom, the hours you spend laboring to produce the perfect image can be daunting and can lead to burnout. While many of us began in this industry expecting the chance to have more time with family and friends and pursuing freedom and passion, the reality of a photographer’s life can be discouraging. That’s why it’s imperative that you outsource the parts of your job that you find most interruptive to get you back to what you love.
I would argue that any job that takes you away from growing your business is a job that should be outsourced. There is a stigma surrounding the term “outsourcing” that scares people into thinking that it is “cheating” in some way. Rather than view it as cheating, think of it as delegating a task to someone else so that you can focus on the growth of your business. With that in mind, it makes perfect sense to delegate one of the most time-consuming for any photographer: Editing. (…)
How to Work With A Boutique Editor
Many photographers prefer a one-on-one relationship with their photo editor; that is where boutique editors shine. Consider them to be your personal editor. You can talk to your editor directly and establish a relationship with them up front. Many photographers find that boutique editors deliver greater consistency from job to job, giving the photographer a unified editing style right from the beginning of the relationship. With a boutique editor, you have a direct line to discuss concerns and issues on a personal level and often get better attention to detail. The prices may vary slightly from editor to editor but are still competitive. (…)
Whether you choose to work with an editing agency or a boutique editor, if you are not absolutely excited by the idea of editing photos, I highly encourage you to consider outsourcing to a professional editor. In my opinion, it is important and even vital to select aspects of the job that take you away from the things you love, and that can be outsourced to others. By outsourcing to a photo editor, you’ll find that you’re spending fewer hours in front of a screen and more time doing all the things that inspired you to be a photographer in the first place.”
What do you think? Wait no longer, contact me for more info and a quote!