Graphic design and personal branding for Italian writer Roberto Pallocca

Italian writer, based in Rome, Roberto Pallocca is having a lot of success with his new novel “Verso qualcuno“, following the highly appreciated collection of short stories “Miniere cardiache“, published last year.

Roberto Pallocca, Graphic design, graphic designer, web design, web designer, picture editor, freelance graphic designer, website designer, website creator, design website, graphic design website, photo editor, personal branding, photo editing, professional photo editor

In occasion of the various meetings for the promotion of his last book, Roberto asked me to take care of his branding, designing business cards, letterhead, a poster for an upcoming theatrical reading and also many pieces of graphic for social media and website.

stationery pallocca roberto


So I created the stationery for him, with a design recalling the idea of books and bookmark, in warm color, because there’s nothing better than reading a good book in a cosy, warm room and this color palette, with the shades of autum it’s just perfect to recreate that atmosphere.

To find out more about the writer (and if you can read Italian!) visit his website and blog

Buona lettura!